Home 
Blogs Chief Editor Rob Wright
Blogs Chief Editor Rob Wright
Thursday, 08 November 2012 10:00
Give Me 5 Minutes And I Will Get Readers To Your Blog
Written by Rob Wright
If you want readers to show up and read your life science executive blog, you need a good title, what publishers refer to as a “headline.” Even I have managed to screw this up, having taken the time to write something compelling, but not creating a headline which grabs folk’s attention. For example, I once…
As a life science executive, you are busy. Thus, if you have committed to creating and maintaining a blog to communicate insight, you want to make sure people keep coming back, commenting, and being engaged – what we in the biz refer to as sticky. Variety, they say is the spice of life. A blog…
Wednesday, 31 October 2012 00:00
A Quick Way To Incorporate A Blog As Part Of a Strategy
Written by Rob Wright
If you’re planning to launch a blog as part of your pharmaceutical executive leadership or product portfolio strategy, it MUST be in alignment with your leadership values, product’s compelling and unique story, and business objectives. If there is not clear alignment between a blog and this overall strategy, then there is no reason for the…
Friday, 26 October 2012 03:50
AAPS – A Killer App To Announce The CMO Award Winners
Written by Rob Wright
I have always referred to the annual American Association of Pharmaceuticals Scientists meeting as A-A-P-S. Prior to attending this year’s event, which took place October 14 – 18 at McCormick Place in Chicago, I had several people ask me if I was going to “aaps” (pronounced the same as a smart phone app with an…
Monday, 22 October 2012 04:00
Don’t Start Your Life Science Blog Without Reading This
Written by Rob Wright
Even though the FDA has been dragging its feet on social media guidance, many companies have been dipping their toes in the water with ways in which to capitalize on the social media craze. One of the most straightforward things to do is create a company blog, which, from a technology standpoint, is actually very…
This was my first foray to CPhI Worldwide, which was held at Feria de Madrid (IFEMA), Spain, October 9 – 11. Many attendees related to me that this particular event is where deals get done. Now if you have never attended this event, and start figuring out the cost of travel, you might experience sticker…
Jon Platt, healthcare sector leader for ?WhatIf! Innovation, conducted a presentation at the Conference Forum’s (www.conferenceforum.org) 2nd Annual Disruptive Innovation to Advance Clinical Trials for Pharma, Biologics & Devices conference in Boston. He provided the two biggest secrets to innovation – the first can be found here. Here is the second.
At this year’s 2nd Annual Disruptive Innovation to Advance Clinical Trials for Pharma, Biologics & Devices conference in Boston, I had the opportunity to sit through a presentation by Jon Platt, healthcare sector leader for ?WhatIf! Innovation. Platt promised to reveal not only biggest secret to innovation, but also, the second biggest secret as well.…
When I met James Robinson, VP vaccine product and technical operations at Merck, I didn’t expect us to start our own little book club. But after our discussion, he thought it would be worth my while to review John Miller’s book, The Question Behind the Question, (QBQ). In exchange, I sent him a copy of…
Not long ago, I had the opportunity to sit down with one of our advertisers who explained to me what he likes about Life Science Leader magazine. I asked this person if I could share their thoughts since he took the time to type them up in a letter. He graciously agreed. I wanted to…
Editorial Board Blogs
-
Time Magazine Modifies the Endless Debate Over GM Crops
Time Magazine Modifies the Endless Debate Over GM Crops
Bryan Walsh wrote for Time magazine about the so-called “obsession” surrounding genetically modified (GM) crops:
“To environmentalist opponents, GM foods are simply evil, an understudied, possibly harmful tool used by big agribusiness to control global seed markets and crush local[…]
Source: BIOtechNow
-
Pharma’s R&D Deals With Foundations May Negatively Impact Image
Pharma’s R&D Deals With Foundations May Negatively Impact Image
On the surface, it sounds pretty reasonable. Foundations like the Michael J. Fox Foundation and the Cystic Fibrosis Foundation (CFF), in their attempts to accelerate the discovery and development of new drugs, have turned to pharmaceutical companies for help. One[…]
Source: Drug Truths
-
Bringing Biotech to Boats at BIO World Congress
Bringing Biotech to Boats at BIO World Congress
At the 2013 BIO World Congress on Industrial Biotechnology in Montreal next month you’ll be able to see a Campion boat on the exhibit show floor. “What will a boat be doing on the show floor of an industrial biotech[…]
Source: BIOtechNow
-
Leadership Lesson: The Difference Between Google and Apple
Leadership Lesson: The Difference Between Google and Apple
Google and Apple are both highly esteemed brands. Both companies share many common traits which have contributed to their success, but there is one very big difference between the two – Google plays offense while Apple has recently settled for[…]
Source: N2Growth Blog
-
The Conundrum Of Healthcare In India
The Conundrum Of Healthcare In India
On a daily basis, one can come across a story in the U.S. print or electronic media about the problems faced in this country around the increased number of overweight and obese Americans. These concerns are justified. Obesity is the[…]
Source: Drug Truths
-
Careering around in Cheltenham!
Careering around in Cheltenham!
Careering around in Cheltenham! By Katrina Brockbank Last month I attended the Cheltenham Festivals “Careering Around” careers fair. Run by STEMNET (Science, Technology, Engineering and Mathematics network) the careers fair aimed to introduce young people to the professional opportunities that[…]
Source: Freeman Technology - Free Flow
-
How To Predict The Future
How To Predict The Future
By Mike Myatt, Chief Strategy Officer, N2growth
Life is just plain easier when you can see what’s ahead of you. Some leaders clearly have poor vision – their most polished skill seems to be running into brick walls. Other leaders[…]
Source: N2Growth Blog
-
The missing link?
The missing link?
The missing link? By Tim Freeman I recently attended the Arden House Conference (48th AAPS Annual Arden House Conference) which this year was focusing on advances in pharmaceutical material characterisation and their importance in the effective application of QbD. There[…]
Source: Freeman Technology - Free Flow
By A Web Design
