Magazine Article | January 1, 2017

Janssen Uses Trial Simulations To Capture Patient Concerns

By Ed Miseta, Chief Editor, Clinical Leader
Follow Me On Twitter @EdClinical

Bert Hartog, Ph.D., innovation leader, in R&D Operations Innovation at Janssen Research & Development, has a plan in place to make trials more patient-friendly. Janssen’s goal is to incorporate the patient voice into clinical research, make patients a partner in the research process, and ensure all future collaborations are a two-way street.

Today, it seems every sponsor wants to incorporate the patient voice into clinical research. But for most, the challenge is figuring out how to successfully capture that feedback. To ensure the Janssen effort was successful, Hartog knew the company needed a method to generate those patient insights that helped better define and enhance studies.

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