06.23.25 -- Companies To Watch: Vivani Medical

On this week’s Business of Biotech, Tom Wells of 4C Associates explains how smart procurement can make or break growing biotechs. He shares tools, strategies, and mindset shifts that turn procurement into a growth enabler—boosting efficiency, protecting investor confidence, and helping companies avoid costly missteps. Brought to you by Ecolab Life Sciences.

Embrace a broader approach to diversity in clinical trials by addressing social determinants of health and designing inclusive studies that ensure equitable representation and access to all patients.

Discover the challenges pharma companies are facing as they switch focus as well as the actions and technologies companies are implementing to help achieve a brighter future for patients.

Social proof—seeing peers safely participate—reduces fear and builds trust in clinical trials. Sharing real stories and community support normalizes participation and boosts enrollment decisions.

Patient adherence is one of the biggest challenges in clinical trials. eCOA solutions offer intuitive and engaging tools that encourage participants to complete their assessments on time.

The shift towards decentralized and hybrid trials underscores the significance of EDC in expanding geographic reach, fostering diversity in participant populations, and reduce participant burden.

Middlesex County, NJ, is a hotbed for the life sciences, offering a deep talent pool, an extensive R&D presence, and dedicated backing by local government in the form of strategic investment.