PhRMA On Translating Science Into Hope
Members of the Pharmaceutical Research and Manufacturers of America (PhRMA) were dealt some adversity on the first day (April 10) of the 2013 annual meeting with the announcement of President Obama’s 2014 budget proposal. By Rob Wright  Continue Reading..
Want To Know The 3 Laws Of Running A Business Experiment?
Vijay Govindarajan and Chris Trimble, authors of NY Times Bestseller Reverse Innovation: Create Far From Home, Win Everywhere recently sent me a copy of their latest business book How Stella Saved The Farm. By Rob Wright  Continue Reading..
Top Talent Turnout For The CMO Leadership Awards
On March 13, 2013, Life Science Leader magazine hosted the CMO Leadership Awards Reception and Ceremony at the “W” New York Hotel, across from the Waldorf-Astoria. By Rob Wright  Continue Reading..
How Important Is Medical Innovation To The U.S. Economy?
Last week I received a phone call from Paul Foy, business writer for the Associated Press (AP). Foy was conducting research for an article and was looking for insight on the size of the pharmaceutical industry. By Rob Wright  Continue Reading..
Is BIO International Too Big To Effectively Network?
When I reflect back on some of the recent articles written for Life Science Leader magazine, it is interesting to note how many of them began with a simple discussion while attending an event. By Rob Wright  Continue Reading..
Chance Meeting Leads To A Motivational Moment
A funny thing happened on a plane to Boston last year. The experience reminded me of the importance of being open to connecting.  Continue Reading..
How To Make The Most Of Attending Bio International 2013
In the January 2013 issue of Life Science Leader magazine, I listed My Top 10 Life Science Shows for 2013. One of those shows is BIO International 2013, which is only 10 weeks away (April 22-25, in Chicago). By Rob Wright  Continue Reading..
Super Bowl Ads Highlight Missed Opportunity For PhRMA
Like 108+ million other people, I watched the 2013 Super Bowl, which has grown into a spectacle of sport and marketing — broadcast live in more than 180 countries, in more than 30 different languages. By Rob Wright  Continue Reading..
My Top 10 Useless Business Clichés
January 28th is a significant date, and not because in 1922 the American Football Association renamed itself the National Football League (NFL). No, it is something much more significant than the NFL, though it does involve the NFL. By Rob Wright  Continue Reading..
How Secure Is Your Supply Chain?
Do you know who’s touching your stuff? This was the question posed by Charles Forsaith to an invite-only audience during a recent Marken-sponsored roundtable discussion. By Rob Wright  Continue Reading..
Rob Wright author page

Rob Wright

Rob Wright was chief editor of Life Science Leader magazine from 2011-2021. Prior to joining the publication, he spent nearly 20 years in the pharmaceutical industry. During his industry career, Wright conducted well over 1,000 presentations and roundtable discussions, including the facilitation of FDA-mandated clinical training programs for hundreds of licensed healthcare providers. He has chaired, moderated, and served as a speaker at industry and academic conferences, and served as co-chair for the 2015 and 2018 BIO International conference’s educational planning committee. Wright’s 500+ published articles have appeared in peer-reviewed academic journals, B2B magazines and online publications. He received a B.S. in Business Administration from Indiana University of Pennsylvania, MBA with distinction from Gannon University, and completed his doctoral coursework in marketing at Cleveland State University. He is a member of international business honor societies Sigma Beta Delta and Beta Gamma Sigma. He can be followed on Twitter @RfwrightLSL