Embracing The Future: A 2024 Outlook On Healthcare And Technology Trends

By Scott Snyder, Chief Digital Officer, EVERSANA

As the calendar turns to 2024, so too does the ever-evolving landscape of technology-led innovation, especially across healthcare. The coming year promises groundbreaking advancements intertwined with unique challenges. The journey forward is marked by the rapid progression of Gen AI, a resurgence of Digital Health, the rise of Extended Reality (XR) in medicine, and the transformative potential of Direct-to-Patient solutions. These trends, among others, not only will shape the future of healthcare but also demand a reevaluation of customer experiences as well as business and operating models to capture the full benefits.

Review 9 trends to look for in 2024 and learn how the convergence of technology and healthcare offers both unparalleled opportunities and intricate challenges.